NeoGames SA (Nasdaq NGMS), a popular provider of iLottery and iGaming solutions, once again found itself in the center of attention after announcing that its subsidiary Aspire Global has further expanded its reach after teaming up with another well-known operator!
Aspire set out to conquer another promising and popular market in Europe to further improve its reputation among leading companies!
Aspire Global has stated it has merged with Metropolitan Gaming and the UK operator group’s online casino. According to the agreement, Aspire launched a full suite of its impressive online casino games with new partners!
With its extensive and exclusive online solution, which includes the top-performing PAM, managed services, and casino aggregation solution, Aspire is fueling the newly revealed digital platform.
Metropolitan Gaming Online’s debut signifies a significant accomplishment for the UK operator as it embarks on its digital casino venture. Building upon its success in operating eight upscale land-based casinos throughout the UK, including the esteemed Empire Casino located in the vibrant Leicester Square of London, the operator is now poised to make a unique impact in the online gaming realm.
Leveraging the powers of Aspire Services, Metropolitan is actively overseeing the operational dynamics and player interactions within the brand. Employing tailor-made tools, the operator ensures enhanced operational efficiency and fosters a personalized experience for its players.
Utilizing the cutting-edge casino aggregation solution powered by Pariplay, Aspire Global has empowered the operator to swiftly deliver a premium content portfolio right from its launch.
Promising Agreement Sealed!
The new agreement has certainly brought benefits to both parties who want to break through to the very top of the ladder of leading B2B brands, but also maximally expand their reach to a wider audience.
The managing director for Aspire Global, Antoine Bonello, said: “There has never been a more appropriate time for land-based operators to diversify their offering and integrate a complete online experience for players. We are thrilled to deliver our first-class products and solutions to Metropolitan Gaming, a prominent UK brand that has made its first steps into the online world. This is an exciting launch for us as we continue to showcase the strength of our product suite and assist brands in making an impact in the online space.”
The Chief Executive Officer for Metropolitan Gaming, Michael Silberling, added: “Launching our new online offering is a key milestone for us and the support of Aspire Global has been incredibly important. We have every faith that the delivery of its proprietary online solution will continue to bring fresh and engaging experiences as we evolve our business and focus on delivering a best-in-class online offering.”
”NeoGames’ Aspire Global and its Leading Product Suite Now Live with Metropolitan Gaming”, europeangaming.eu, June 2, 2023.